Startup24 Support
A startup consultancy platform, designed, built and deployed solo.
A production consultancy website with hybrid SSR/CSR rendering, a custom admin dashboard for content and clients, PostgreSQL, S3 media and SEO built in. I also run its hosting, domain, DNS and email.
Solo
design, build and deploy

01
Why I built it
The client needed a credible, fast, search-friendly site and a way to manage content and leads without a developer.
02
The problem
- SEO-first pages with fast loads.
- Non-technical editors managing content and clients.
03
System design
- 1
Next.js App Router
Hybrid SSR/CSR rendering with structured metadata.
- 2
Admin dashboard
Content and client management.
- 3
PostgreSQL + S3
Structured data and media storage.
04
Decisions & trade-offs
Server-render the marketing pages
Why: Search engines and first visits get complete HTML immediately.
Trade-off: Interactive parts are split out as client components.
05
Backend & frontend
Backend
- PostgreSQL data management and AWS S3 media storage.
Frontend
- Next.js App Router, shadcn/ui, PostHog analytics.
06
Design
- Warm orange identity, service cards, testimonials and conversion-focused CTAs.
07
Results
- Live in production at startup24support.com.